Ava’s
Client: Constellation Brands
Project Scope: Brand Creation, Packaging Design
Credit:
Designed at Soulsight
Design Lead: Amanda Jackson
Design Director: Josh Weigelt
Associate Creative Director: Micheal Shelton
Ava’s was born under the California sun, where apples ripen slowly and afternoons stretch into golden hour. Crafted with organic ingredients and fresh-pressed California apples, this sparkling apple wine is light, bright, and endlessly refreshing. It’s a better-for-you kind of indulgence—easygoing, intentionally imperfect, and made for savoring the moment.
The result is a visual identity that channels the laid-back confidence of a California cool girl. Inspired by a seaside bodega, the branding layers bold typography with expressive illustration to evoke the feeling of something hand-pressed, sun-warmed, and intentionally imperfect.